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Coming up next | Helmut Lang & Theory | Showcase Regent Street Shop up to 80% off luxury menswear, womenswear and accessories for two days only at our Regent Street store. Expect a beautiful selection of pieces from past seasons in a wide range of sizes. BOOK YOUR TICKET HERE Mon, 13 Feb 2023, 09:00 - 19:00 Tue, 14 Feb 2023, 09:00 - 19:00 THEORY Based in New York City, Theory revolutionised the contemporary market with its concept of the urban uniform. Theory balances luxury with accessibility and is known for its precise fits, innovative fabrics and enduring style. HELMUT LANG Established in 1986, Helmut Lang is one of fashion’s most influential brands, known for its pioneering minimalism, engagement with artists, and surprising challenges to orthodoxy. Today, the brand taps into its rich legacy, continuing the progressive spirit through a new generation of creatives constructing essential wardrobe elements with innovative detail, understand sex appeal and perfect fit.
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